Get your site found in AI search
These days, a lot of people don't scroll through Google at all. They ask ChatGPT, Gemini or Google's own AI, and they trust the answer they're handed. The sites that are structured for that get quoted. This free audit scores how ready your website is — and shows you exactly what to fix first, in plain English.
Free. No obligation. Takes about two minutes to request.
Ranking #1 on Google isn't the finish line any more
For twenty years the game was simple. Get to the top of the search results and the clicks follow. That's changing quickly. When someone searches now, an AI often answers the question right there on the page, and most people never click through to a website at all. Pew Research found that when an AI summary appears, people click through to a site roughly half as often.
Here's the part that catches most businesses out. Coming top of Google no longer means you'll be the site the AI quotes. AI assistants choose their sources in their own way, and plenty of sites that rank beautifully go invisible the moment the same question gets asked to ChatGPT instead. If you don't know whether that's happening to you, that's exactly what the audit is for.
What the audit checks
The free report scores four things: whether AI can read, quote, trust and identify your site.
Readiness — can the machines actually read you?
Before AI can recommend you, it has to be able to read and make sense of you. The free audit scores your site on four checks:
- Whether AI crawlers can reach and read your pages in the first place
- Whether your content is written in the self-contained chunks AI tools like to quote
- Whether you're backing up claims with sources, the way AI engines reward
- Whether your technical markup (schema) is helping you rather than holding you back
Want to see how you actually show up?
The free audit tells you whether AI can read, quote, trust and identify your site. The natural next question is whether it does.
That's our AI Visibility probe, a paid add-on to run once you've seen your readiness report. We put your customers' real questions to the major AI assistants, several times each, and measure:
- How often you show up, and whether you're linked or just named
- Your share of voice — of every source the AI cited, how many were yours
- The competitor leaderboard — which domains the AI trusts most in your space
It's the real-world scoreboard behind the readiness score.
Ask about the probe
Built by a studio that's been at this since 2003
This isn't a generic score spat out by a box-ticking tool. MBWD is an independent web studio that's spent over twenty years building and ranking bespoke websites, for names like Compass Box and Club Gascon. We put the audit together because our own clients kept asking the same thing: "are we ready for this?" Now you can ask it too, for nothing.
If the report turns up things worth fixing, we're glad to help you fix them. If it doesn't, you'll know your site is in good shape and it hasn't cost you a penny. Either way you get a straight answer, not a sales trap.
"We were losing visitors from Google and didn't know why. Now we do. Our turnover has nearly doubled since MBWD has been involved."
Three steps
- 01
Tell us your website.
Fill in the short form below: name, email and your site's address.
- 02
We run the audit.
We check whether AI can read, quote, trust and identify your site.
- 03
You get your report.
A clear PDF lands in your inbox, with recommendations in priority order.
Request your free AI-readiness audit
Frequently asked questions
Is it really free?
Yes. No card, no catch. The report is genuinely useful on its own. If you'd like our help acting on it, that's a separate conversation, and you're free to say no.
So what's the catch?
The report ends with our recommendation on how we could help improve your site. That's the only "sell". You're under no obligation, and plenty of people simply take the findings and run with them.
Do I need to be technical to understand it?
No. It's written for business owners, not developers. Where something's broken, we tell you what it means for you in plain English.
How long does it take?
Requesting it takes about two minutes. You'll have your report back within five working days.
What if my site turns out not to be ready?
That's arguably the most useful result you can get, because now you know. The report tells you exactly what to prioritise, and fixing it is the kind of work we do every day.